Ayurvedic D2C / Selected work

RioMax SoftTouch

A brand and digital storefront for an Ayurvedic product line.

RioMax SoftTouch project preview
Project scope

Brand identity · Digital storefront · Pan-India

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01 / Xplore

The opportunity.

Clarify the offer for a niche Ayurvedic product line and make the product story easier to understand.

02 / Xecute

The work.

Bring brand presentation and the digital storefront into a consistent customer experience.

03 / Xpand

The foundation for growth.

A connected brand and storefront give future acquisition campaigns a shared destination.

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